QR Codes

Welcome to Pocket-Sized Podcasting, brought to you by Alitu: The Podcast Maker. And on this episode, we’re talking about QR Codes. The humble “Quick Response” code rose to prominence during the pandemic. Very few people don’t know what they are, now. If you don’t, though, a QR Code is a unique symbol that your smartphone's camera can read and translate into a web address. They look like wee black and white chequered squares. You can add QR codes to business cards, stickers and other merch, and they’ll take people directly to your podcast website. You see bands or musicians using this a lot on their stickers, or buskers on their signage. I’ve even heard of people getting QR Code tattoos. That’s possibly the most extreme example of this strategy though, and for most folks, a wee card, sticker, or magnet will do. Thanks for listening to Pocket-Sized Podcasting. And, for a deeper dive on this topic, head on over to [thepodcasthost.com/qrcodes](http://thepodcasthost.com/qrcodes)